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Is Ruger Back in the Shotgun Business?

This is a discussion on Is Ruger Back in the Shotgun Business? within the Ruger Shotguns forums, part of the Rifle & Shotgun Forum category; Originally Posted by JccSingleSix I have noticed many of the quality manufacturers are introducing semi automatics. They are, but it's a crowded market. Now that ...


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Old January 21st, 2020, 07:04 PM   #16
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Originally Posted by JccSingleSix View Post
I have noticed many of the quality manufacturers are introducing semi automatics.
They are, but it's a crowded market.

Now that Remington has worked out some initial kinks with the synthetic version, the V3 gas operated semi auto is getting rave reviews as a truly great gun at a great price.

Beretta's gas autos are tried and true. We have two 12 gauge Berettas in the family and they reliably cycle and eject everything from 3" magnums down to the obscure 7/8 oz extra-light target loads.

Benelli and Franchi dominate the inertia-driven market.

Stoeger, Mossberg, Tri-star and others have a lock on the inexpensive part of the semi-auto market, and yet they are still good guns.

I'm not sure how anyone could make money in that market and pay for the R&D and equipment investment to design a new shotgun.



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Old January 22nd, 2020, 09:50 AM   #17
 
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I own the V3 sporter with the walnut stock.
It is a wonderful shooter, plain and simple.

It is far more friendly to my shoulder at the trap range, than is my 870.
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Old January 25th, 2020, 06:36 PM   #18
 
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Originally Posted by FeralCatKillr View Post
Well, it was true but I didn't say it clearly or well. You're supposed to read what I was trying to say, not what I said.

People who like them, do indeed like them. They will hold their value very well, and have gone up in price a lot because they were discontinued, which always makes guns suddenly desirable. People covet what they can't have.

On one hand, they had a spotty quality record. On the other hand, Ruger will always make something right.

They were not in the same market as a Citori or Beretta 686. And nowadays there are similar quality imports from CZ or Franchi for less than a used Red Label. Bottom line... Ruger tried several times to sell an American-made, break-action shotgun of good quality for the $1,000 price point, and they kept proving that it was not possible and not a money maker for them.

In the same way that horologists jokingly refer to a Rolex as "the best $700 watch your $7,000 can buy," a used Red Label has become "the best $900 over/under that your $1500 can buy."

If I had a Red Label, I would keep it and use it proudly as a fine field grade gun. But if I had one that I wanted to sell, and if I really thought that Ruger was going to re-introduce the line at the 2020 Shot show, I'd sell it ASAP, lest it depreciate quickly.

If Ruger wants to get back into the break-action shotgun game, it would be interesting to see what would happen if they had it made in Turkey. That's where most reasonably prices shotguns are made nowadays, and many are very good values.

All good points. I canít disagree with any of it. I will say, though, that it would be a shame if Ruger made their guns in Turkey. Thatís a crowded space with no real stand outs in my mind; perhaps the Franchi line if any. I was fortunate to pick up a used red label and that had seen little use. Itís been an attractive, good and reliable gun. I sincerely hoped Ruger was getting back in the game perhaps even to go up-market a bit to compete with The B guns. Iíve been considering an upgrade; I would have liked Ruger to be an additional option.


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Old January 31st, 2020, 08:08 AM   #19
 
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I would too like to see a great shotgun. I am a ruger fan
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